Feature #12082

Analyze the results of the donation campaign

Added by sajolida about 9 years ago. Updated about 8 years ago.

Status:
Resolved
Priority:
Normal
Assignee:
sajolida
Category:
Fundraising
Target version:
Tails_3.2
Start date:
2016-12-25
Due date:
% Done:

100%

Feature Branch:
Type of work:
Research
Blueprint:

Starter:
Affected tool:
Deliverable for:

Description

The goals would be:

  • Understand how we could improve our donation page and user scenario
  • Understand which source of clicks and incentives work the best
  • Have some metrics to know if we are doing better or worse next time

We could analyze:

  • Number of donors
  • Average donation amount
  • Calendar wrt other campaigns
  • Days with more donations
  • Metrics they use at Tor and Wikipedia
  • Referrers who work the best
  • Convertion rate (across different referrers)

Subtasks

History

#1 Updated by anonym about 9 years ago

  • Target version changed from Tails 2.10 to Tails_2.11

#2 Updated by anonym about 8 years ago

  • Target version changed from Tails_2.11 to Tails_2.12

#3 Updated by sajolida about 8 years ago

  • Target version changed from Tails_2.12 to Tails_3.0

#4 Updated by sajolida about 8 years ago

I’m still blocked on this because I don’t have the logs from RiseupLabs and Zwiebelfreunde.

#5 Updated by sajolida about 8 years ago

  • Target version changed from Tails_3.0 to Tails_3.1

#6 Updated by sajolida about 8 years ago

  • Target version changed from Tails_3.1 to Tails_3.2

#7 Updated by BitingBird about 8 years ago

  • Status changed from Confirmed to Resolved
  • % Done changed from 0 to 100